Doreen Lorenzo President, Frog Design
Well, technology has changed our business drastically in a couple of ways. One is now we have 1,200 software developers that work closely with our design teams to make sure that we know that we'll make this stuff real. That's interesting.
Technology has also changed in just how we use it. It allows us to be linked up much more closely, again. We can be on a general system. We can talk to -- we can share information. We can share files. So technology has also, from a knowledge management perspective, brought us closer together, too, which is very, very helpful. It's helpful.
Technology is also a big pain in the neck, because you're always on. It's a 24 by 7.
David Harvey Senior Vice President for Exhibition at American Museum of Natural History
The art and science of exhibition design is really a moving target. It's interesting because technology is not new and it's not unfamiliar to an institution like this. Because we're a science institution, because we have 200 working scientists in the building, technology is really part of the way we do things every day. So we've always been technology-friendly, whereas I think some kinds of institutions have come lately to it and may have been technology-averse in the beginning. But even in 1904, one of the curators here proposed the use of phonographs in exhibitions, in what was our most popular exhibition ever, in 1908 or so, on tuberculosis in the middle of the tuberculosis epidemic.
Phonographs were used, and explainers or assistants would play them for visitors. Visitors could actually hear the curator's voice directly. You don't need an interactive kiosk early on to do that sort of thing, but those were the progenitors of what we're doing today. In the '20s and the '30s, magic lantern slides came into the museum, and so you had visual media in exhibitions. So exhibitions have always expanded along a fourth dimension, if you will, by the use of technology. We face new challenges today, in employing technology for quite a number of reasons.
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